We made the stores bigger, decked the walls with cedar planks and donned our crew in cool Hawaiian shirts We buy direct from suppliers whenever possible, we bargain hard to get the best price, and then pass the savings on to you A Note to Our Customers About Trader Joe's Seafood That's why we are dedicated to continuously creating exciting, delicious products that you can discover at your neighborhood TJ's Would you believe we started out as a small chain of convenience stores